Our challenge was: how to convey Intertrust’s positioning and corporate identity in their annual report?
The communication strategy and our high-end design quality, were deciding factors when Intertrust chose Mattmo as their new partner in design for their annual report.
Based on Intertrust’s corporate identity Mattmo created a new style for their report.
Based on Intertrust’s corporate identity Mattmo created a new style for their report. Beyond the design and styling this included: clear tables, graphs and infographs that enrich the report and their corporate identity.
The publication also included a storytelling concept. This concept helps to visualize the positioning of the organization and show their character.
The stories chosen from Intertrust, give context and color to the results, representing the core values of the company. The new personal photography style that we introduced brings the organization and its activities to a relatable level.
An important goal for Intertrust was for the publication process to run smoothly. This wish was met with Mattmo as their sparring partner; guiding, helping and building the report together contributed to this goal.